Panel administration

Loyalty and knowledge
At Userneeds we can provide two different types of panel administration expertise.
1) Help to develop, maintain and exploit an already existing customer panel, or

2) Help to develop a completely new specialist panel which is constantly at the customer’s disposal. The specialist panel is composed in such a way that it precisely reflects the customer’s needs.

Focus on core business
Managing a panel is a specialised service and a skill few companies can offer. For this reason many companies have a valuable resource for knowledge, product development and loyalty-generating activities stored in their customer databases. In many cases, this resource remains untapped.

People like to be consulted, especially about a product they are interested in, as this gives them the experience that their input is important for the success of the company.

Save time and money
Professional panel administration requires having licences for specially developed software. Such licences are costly and require a fair amount of training in order to derive optimal benefit from panellist participation. At Userneeds we have specialised panel administrators who are dedicated to the task of developing and maintaining our customers’ panels. If you allow us to manage your panel, your company will save time and money for costly licences, and you will be able to devote yourself to your core competences.

We are happy to visit your company to discuss our panel administration methods. If you would like to arrange such a meeting, please do not hesitate to contact us.